- Fractional CFO
- AI & ML
- AI consulting
Fractional CFO for AI consulting companies
AI consulting firms run on people and project economics, which puts time-tracking discipline, WIP accounting and revenue recognition by milestone or percentage of completion at the centre of the finance function. Mixed delivery - fixed fee, T&M, retainer, outcome-based - each carries different recognition rules, and most operators only formalise them under transaction or audit pressure.
Reporting is rebuilt around utilisation, realised bill rate versus standard, project margin after delivery cost, and the pipeline-to-bookings-to-revenue conversion that gives the board a quarter of visibility. Where firms have productised IP, accelerators or repeat offerings, we separate that economics from pure billable work so the recurring share of revenue is visible.
Flow provides financial modelling, FP&A and fractional CFO advisory to AI consulting firms across enterprise AI transformation practices, model implementation and integration shops, MLOps specialists, applied data science teams and generative AI build studios.




























































KPIs to track for "AI consulting" startups
We're very 'KPI-driven' fractional CFOs, and we make sure to monitor the right metrics for your startup.
Consultant utilisation
Realised bill rate
Gross margin by project
Project margin by service line
Bookings / pipeline coverage
Bench vs staffed headcount
Average project size
Repeat client revenue %
Unbilled WIP days
Revenue per consultant
Productised revenue mix
Attrition rate
Financial modelling for "AI consulting" startups
As fractional CFOs, we build KPI-driven financial models that are insightful and easy to maintain.
Financial modelling is both art and science - models must be robust, but also understandable, and useful for both internal planning and VC fundraising purposes. Hire a fractional CFO who knows how to handle both sides of the equation.
Utilisation and bench economics
Billable utilisation, bench cost and ramp time per consultant level modelled against the staffing plan and pipeline. Tells the partners which hires earn back their fully-loaded cost and which need a different deployment.
Project margin and realisation
Project-by-project margin after delivery cost with realised bill rate compared to standard and scope creep tracked against the original SoW. Identifies where fixed-fee work is leaking and which service lines actually clear hurdle margin.
Mixed-contract revenue recognition
ASC 606 over-time and point-in-time recognition for T&M, fixed-fee, milestone and outcome-based engagements with WIP and deferred revenue reconciled. Cleans up the recognition story before audit, fundraise or sale.
Pipeline-to-revenue conversion
Bookings, win rate and start-date phasing translated into recognised revenue and staffed delivery capacity over the next four quarters. Gives the board real forward visibility instead of a sales pipeline number with no time dimension.
Productised IP economics
Accelerators, reusable assets and managed-service offerings tracked separately from pure billable work, with recurring share and gross margin reported on their own line. Surfaces the part of the business that earns a software multiple.
Headcount and capacity model
Hiring plan, attrition, ramp curves and contractor mix tied to the bookings pipeline so capacity is added before demand, not after. Stops the firm from oscillating between bench cost and over-stretched delivery.
Founders and investors we've worked with
We've supported winning builders across AI consulting and beyond.

Testim
As a fractional CFO we performed a confidential valuation of Testim, a Tel Aviv-based AI-based software testing automation platform, supporting Elevator Fund's portfolio management.
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Brew
As a fractional CFO we performed a confidential valuation of Brew, a Tel Aviv-based generative AI software platform for marketing teams, supporting Elevator Fund's portfolio management.
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TBô
We acted as fractional CFO to TBô, a Zurich-based tech-enabled DTC male underwear brand, building a bottom-up financial / operating model with cohort-level KPIs and positioning the company for its next venture round.
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Onlogist
We acted as fractional CFO to Onlogist, a Hamburg-based online marketplace for last-mile vehicle transfer, providing confidential valuation guidance and operating model support.
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Marcura
We acted as fractional CFO to Dubai-based Marcura, owner of maritime payroll and B2B payments platform MarTrust, advising on the strategic e-Wallet vendor selection and supporting product/finance integration.
See moreRecent fractional CFO track record
See our fractional CFO and financial modelling experience across AI consulting and beyond.
Simple pricing
No hidden costs, no complicated long-term contracts. We understand how important flexibility is for AI consulting startups.
Per month
- Accounting / FP&A tech stack implementation
- Monthly financial statements and reporting pack
- Quarterly board pack with detailed financial analysis (with variance analysis vs. budget, relevant KPI observations etc.)
- Investor-friendly output
Per month
- Everything in Core, plus
- Operating model (via an online platform like Runway or Excel-based)
- Ongoing model maintenance, refining projections, burn/runway management
- Customer cohorts modelling, churn and retention analysis
- LTV / CAC, unit economics analysis
- Cap table management
Per month
- Everything in Grow, plus
- M&A / fundraising support; review of business plan
- Pitch deck preparation
- Investor approach strategy / list building
- Due diligence support and deal negotiation
- Valuation as required and free access to Multiples Pro
Packages shown are illustrative, final pricing is tailored to client requirements.
Explore our fractional CFO offering for similar verticals
We're a specialized fractional CFO to AI & ML companies.
Our fractional CFO experience spans across all AI & ML verticals.
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We know tech inside & out.
We provide fractional CFO services to companies operating across the entire tech.
More services
We help you scale by providing fractional CFO advice, through fundraising and a successful M&A exit.
VC fundraising for AI consulting companies
We help you prepare materials, reach out to investors in our extensive network, negotiate fair term sheets and structure the VC round.
Learn moreM&A for AI consulting companies
We advise winning tech companies on M&A exits, and over the years successfully executed numerous transactions with both financial and strategic buyers.
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Schedule a call to get a health check on your business and see how we could help.
Fractional CFO
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